Insurance Data Forum

Latin Americans love giving gifts. In fact, a recent study shows that searches for “gifts for” increased by 11% year-on-year in the region. Following that trend, February 14 has become an opportunity to celebrate love: 65% of respondents planned to buy a gift for Valentine’s Day in 2022.

In fact ...

One of the most useful skills you can have is the ability to network. Unfortunately, it's not something you're born with - it takes practice to get better at it.

Fortunately, with a little guidance, you'll quickly master networking. In this article, uae phone number material you'll learn how to ...

Improving online privacy is one of the most important steps marketers can take to increase brand preference and ensure that nearly half of their customers do not switch to another brand.

A Google and Ipsos study found that 49% of respondents said a positive privacy experience with their second ...

The evolution of holiday shopping from a 5-day extravaganza to a multi-seasonal event is reshaping the strategy of retailers around the world. While attracting early traffic is important, capturing quality traffic should be the top priority for brands looking to increase their profits.

But as ...

A frequent question from companies that contact us to start working with us has to do with how an inbound marketing strategy is developed.

“What can we do to increase our presence in the market ?”, “What actions should be implemented to increase traffic to our website ?” and “How can we get more ...

At this stage of the pandemic, everyone is familiar with the long list of challenges facing businesses around the world: nervous customers, employee turnover, supply chain bottlenecks, and so on. Much like the COVID-19 variants themselves, these challenges continue to take new forms with sometimes ...

As marketers, we share one goal: to convince people to engage with our brands. But truth be told, it can take a lot of work to achieve this goal.

That’s why we’re always drawn to YouTube’s Ads Leaderboard , an annual list of the most-watched video ads of the year. In a world of unlimited content ...

In the survey, consumers were asked about the factors that made them repeat purchases from a brand they are loyal to. 77% of respondents said the number one factor that encourages them to stay is when a company has an excellent product or service that meets their needs.

As a brand, you probably ...

Artificial Intelligence (AI) is becoming more and more important in conversations with marketers . The reasons are clear. For example, a recent McKinsey study of regions, industries, and company sizes found that the value that AI brings has shifted in recent years, with marketing and sales ...

Fashion retailer Boohoo implemented Web to App Connect to deliver a more unified user experience to its customers, achieving a 25% increase in revenue, a 5.5x higher conversion rate by directing users to the Boohoo app versus its mobile website, an 83% lower conversion cost than the web, and a 33 ...