Insurance Data Forum

It all started with a “buy now” button. This tool turned out to be an easy way to add another sales channel. More and more companies are now investing in creating video content that allows for direct purchases. This channel is particularly popular in China, but the US and Europe are not far behind ...

It is also necessary to influence the emotions of the recipients, e.g. say something funny to soften the story. Let's not forget about the so-called golden point, an important moment in ⅔ of the length of our story. This is a turning point, a climax that changes the intensity of the story.

#6 ...

As the HubSpot team and blog grew, they learned what worked and what didn’t, but the approach was inconsistent and there was no clear web holding it all together.

The potential for such a large body of work was enormous.

So HubSpot found itself in a difficult situation....

Ten years of valuable ...

Everyone talks about the importance of connections.

Even SEO experts point this out. Earning relevant backlinks is one of the most important Ranking Signals in 2019. A study by Brian Dean and BuzzSumo revealed that getting links requires promoting the content. This is important because many people ...

Are you seeing high levels of competition for your keywords? If so, it’s important to understand how keyword cannibalization works in SEO . The associated risk factors can have a detrimental effect on your SEO strategy . A decline that will take a long time to repair and recover from.

This article ...

White hat SEO practices are well-intentioned strategies used to increase a website's visibility in search engines.
These tactics, which include keyword research, high-quality content, link building, and technical SEO, are designed to deliver long-term, sustainable growth in organic search rankings ...

In today’s digital environment, building a strong online presence is vital for businesses and individuals alike. Search Engine Optimization (SEO) plays a crucial role in achieving a successful online identity. Optimizing your website for search engines like Google, Bing, and Yahoo is the cornerstone ...

In the dynamic landscape of SEO, link building remains a critical and effective strategy for increasing website visibility.

The right links can increase your site's authority, drive traffic, and improve your ranking in search engine results.

However, not all backlinks are created equal. This ...

Employ UX and SEO best practices by paying attention to the overall experience of your mobile site, from its layout to its copy, images, and overall feel. Create a better mobile experience by opting for a simple design that focuses more on usability and easy navigation.

It’s also important to note ...

Visual content is king on social media. You need it to communicate effectively with your audience, and you can’t separate it from graphics.

Whether you want to grow your followers on Instagram or generate leads on Facebook, you need well-designed graphics to make it happen.

But designing graphics ...