Brings impact in B2B marketing

[Ashik Sarkar9]

It was presented at our Digiday 2019 in March - and You can download the summary here. Content marketing, that's for sure, will also play a role with us in the coming year - a stronger one than ever. But you can read about that in highlight number 5. We have one more offer for you, namely a dialogue offer: if you would like to exchange ideas with us and others about content marketing in the B2B context, then we would like to recommend our Content Marketing group on LinkedIn.

4. at the listening bar We now also have something for your ears. After our magazine TGA already published several months ago with "Thirst for Knowledge" a not at all superfluous podcast on the subject of water, there is now also an industry magazine podcast. for friends of cultivated conversation. We predict that you will hear even more from us in the coming year. 5. belgium telegram we don't just want to make your campaigns fly If you've read highlight number 3, then you know what's coming next - a little bit, anyway. It's about content marketing again.

But also about performance. In any case, about everything that really brings impact in B2B marketing. Because impact is the central motif of an undertaking that we will start in January: after we have already been working for several years on this topic. B2B customers digital, content-driven campaigns, we are now bundling the classic expertise of a publishing house as a content manager in our own agency: it will be called B2Impact. The launch will be celebrated on 21 January 2020 in Vienna - hopefully together with you. And we promise: we will not only make your campaigns fly.Today: Hanna Hochedlinger, Online Editorial Factory Hanna Hochedlinger has been part of the online editorial team at WEKA Industrie Medien for just under a month. In our blog, she talks to us about why she fits in at Factory and tells us something that not many people know about her. Industriemedien: Hanna, how did you come across WEKA Industrie Medien? Hanna Hochedlinger:

I saw a job posting on a career platform for an online editor where you can also use and develop your social media skills. After seeing the very likeable interview video on YouTube, I really wanted to become part of the online team and thought I'd give it a try. Industriemedien: What did you do before that? Hanna Hochedlinger: I am currently still studying journalism and communication science at the University of Vienna and am now in the final spurt.