Calls to action can be tricky

[alexalamin]

Your prospects are more likely to act if you give them a specific date when a sale ends or put an expiration date on a coupon. This is because you've provided them with enough information and incentive 4. Don’t forget the CTA With a clear call to action, tell your prospects what to do. Before you send your message, consider the ultimate goal of your communication and include a call to action that will lead your prospects to that goal.

Calls to action can be tricky because they vary depending on what you jordan mobile phone numbers database want to achieve, but they can be as simple as "call or text me now," "message me here," "get more information," “Get 20% off now,” and so on. Make your message useful and relevant. 5. Know your prospects The more you know about your prospects, the more chances you have of converting them. Analyze purchase history, demographics, etc, and segment your SMS campaigns accordingly to send out the right messages to the right prospects for targeted promotions.



For instance, if you're a cosmetics company, don't send a coupon for an anti-wrinkle cream to a twenty-year-old who lives in Boston for your Houston store. 6. Personalize your communication. Ever wonder why the bigger brands perform so well, whether it is about capturing leads or retaining existing customers? The answer is personalization. They do not rely on boring generic messages but make sure their messages are engaging and helps the prospects solve their problem.