Screenshot SERPs Users also asked

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In addition, Google suggests search queries to the user that are similar to the initial query:
Advantages of Featured SnippetsFeatured snippets increase a page's authority. Ultimately, a featured snippet implies that the answer at hand is the best possible answer on the entire internet. Being featured in a snippet ultimately increases your website's authority and its SEO score.

Featured SEO snippets can also increase click-through rates (CTR). Let's take spain cell phone number list the next snippet as an example: If a user wants to know "How do I prepare for a job interview," they'll find the main points of the answer in the Google snippet, but if they want to read all the suggested tips in detail, they'll have to visit the page themselves.

It's not easy to get your own content into the featured snippets. Often, pages with a high authority level and content are chosen for this. In the tortilla/nachos example above, Wikipedia takes the featured snippet.

Another disadvantage is that a featured snippet can lead to lower CTRs and thus traffic to your site. Unlike the example above, many featured snippets answer the search query directly in the SERPs. The user no longer has to click on the search results or visit a website. Traffic is lost, and with it, any chance of leads and conversions.