Email Marketing & Nurturing:

[seoofficial2723]

Context (Australia): Highlight sustainability, local production, unique artistic expression, and how pieces fit into modern home aesthetics. Strong presence on Instagram and Pinterest.
E-commerce Website & Local SEO:

Strategy: A visually appealing, mobile-friendly e-commerce website with clear product categories, detailed descriptions, high-resolution images, and secure online payment options. Optimize for local SEO keywords (e.g., "pottery classes Rajshahi," "handmade ceramics Sydney," "clay art supplies near me").
Lead Capture: Direct online sales, email egypt cell phone number data newsletter sign-ups (offer a discount on first purchase or a free guide on "Caring for Your Pottery").
Context: Ensure easy navigation and clear CTAs. For Bangladesh, consider integrating local payment methods like bKash/Nagad.
Experiential Marketing (Workshops & Events):

Strategy: Offer pottery classes, workshops (e.g., "Introduction to Wheel Throwing," "Glazing Techniques"), or "paint your own pottery" sessions. Participate in local art fairs, craft markets, and community festivals.
Lead Capture: Workshop registration forms, direct sales at events, collecting contact information for future promotions.
Context: This hands-on approach builds community and introduces people to the craft, converting interest into leads. Highly effective in both urban and rural areas of Bangladesh and Australia.