This is because they are excellent tools for those who want to acquire more knowledge. After all, they allow anyone to listen to them anywhere, whether in traffic, at home, working or relaxing.
This ease has led to this content format experiencing incredible growth in recent years.
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According to a survey by the newspaper O Globo , in 2020, at the height of the Covid-19 pandemic, the number of people who started listening to podcasts rose to 57%.
And given this growth, countless marketing podcast options have emerged on the market, and in this article we have selected 7 alternatives for you to listen to and get inspired. Check it out!
7 Best Marketing Podcasts
Are you curious to know which are the best marketing podcasts we have selected for you? Then just check out the list below.
1. Marketing Tribe
Tribo do Marketing is a Brazilian podcast, hosted by executive Fernanda Belfort, focused on providing relevant and up-to-date content on digital marketing.
It covers a diverse range of topics, from SEO strategies and content marketing to tips on how to use social media to increase your brand's visibility.
One of its great differentiators is its light and at the same time informative approach, which has as its theme to highlight the challenges of marketing and business in Brazil.
Guests discuss current trends, share valuable insights from their personal experiences, and bring unique and comprehensive perspectives to the table.
This is a great resource for those just starting out in the field, as well as more experienced professionals looking to stay up to date on the latest industry news and trends.
2. Braincast, a digital marketing podcast
Another podcast you should also listen to is Braincast. It is focused exclusively on digital marketing and is hosted by Luiz Hygino, Carlos Merigo, Luiz Yassuda, Alexandre Maron, Guga Mafra and Cris Dias, experts in the subject.
This team raises debates about communication, market transformation and also talks a little more in depth about the digital culture that has been growing a lot in recent years.
The podcast also discusses topics such as social changes that are occurring in Brazil and around the world. That's why you'll find a very interesting and diverse repertoire.
To give you an idea, you will enjoy content about usa business fax list technology and creativity, business and innovation, always with communication and its most varied aspects as the central axis.
3. Marketing School
One of the greatest authorities on digital marketing is undoubtedly Neil Patel. That's why he's known all over the world. And alongside Eric Siu and Sujan, he hosts the Marketing School podcast.
The central focus is to deepen the knowledge of its listeners about SEO , as well as the conversion capacity. All content is validated by the experience of these professionals.
One of the negative points, however, is that the podcast is in English, but for those who are familiar with the language, this is an excellent alternative to update themselves on conversion and organic traffic.
Especially because it is taught by the greatest authorities in the sector, and therefore brings very important insights for those who want to expand in digital marketing.
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4. Trust the Fourth
Another podcast option about marketing is “Confia na Quarta” , hosted by Luiza Brasil. She covers very broad topics such as career, marketing, leadership , entrepreneurship and innovation.
Therefore, this podcast is very interesting for those who want to start their own business, or even those who already have some experience in the market.
The cool thing is that it is content produced by female voices, and for those who work in sales, the tips are quite valuable and can be applied in practice by anyone.
5. Sebrae Immersion
Sebrae (Brazilian Support Service for Micro and Small Businesses) also has its own podcast: Imersão Sebrae . It was developed to answer all of entrepreneurs' questions on various topics.
Among the main topics covered are: finance, innovation, entrepreneurship, marketing, sales, and other issues that are part of the daily life of Brazilian entrepreneurs.
An interesting point is that the podcasts bring very cool tips on customer acquisition and loyalty strategies , and the episodes last only 15 minutes.
Want to know what neuromarketing is and how to use it to expand your business? Then check out this video
6. Checkers Game
Jogo de Damas is a podcast with a very interesting proposal. It discusses topics related to the communications and advertising market , and one of its distinguishing features is the fact that there is no main presenter.
The creator of the project is Renata Lod, Head of Marketing LATAM at Spotify, and that's why she was the one who opened the first episode. In each edition, one of the participants from the previous program invites another woman to participate.
So this is a podcast hosted only by women who, in addition to being interviewed, are also responsible for conducting all the work. Cool, right?
7. Head First: Digital Marketing
Finally, to close our list with a flourish, we couldn't fail to mention the podcast De cabeça: Marketing Digital . It discusses a wide range of topics related to the world of online marketing.
The hosts Eric Menau and Bruno Moreira are in charge of the show. Each episode features different guests who share their experiences on their journeys to increase sales and gain market share.
The podcast's motto is: attract, delight and convert customers. This shows that it is an excellent option for those who work in both marketing and sales departments.
As you can see throughout this article, there are countless podcasts about marketing that bring more knowledge to your routine and will help you achieve better results in your company.
Did you like it? And if you want to enjoy more content like this, visit the EAD Plataforma blog and check it out. And if you are looking for a platform to launch your digital course, check out our free solutions.
