AI and the new Marketing in 2025: Inevitable trends and changes that will transform the strategies of brands and compani
Posted: Wed Dec 04, 2024 6:46 am
As we enter 2025, marketing is undergoing a radical transformation driven by artificial intelligence. This technological revolution is not only redefining how businesses communicate with customers, but it is also changing the very nature of marketing.
As for AI as a strategic tool, it is expected to play an even more crucial role in business decision-making in 2025. As we recently anticipated, Artificial Intelligence list of argentina consumer email will be the trend par excellence across all Marketing disciplines in 2025. Artificial Intelligence is not just an emerging trend, but is establishing itself as the driving force behind the transformation of marketing. Sectors such as Mobile Marketing will experience huge growth in 2025 thanks to the boost of Artificial Intelligence. In fact, 73% of marketing professionals already use AI tools on a regular basis.
But there’s much more. AI and automation have become key elements, but there are also new and exciting trends emerging, such as the shift towards dynamic content creation and the evolution of influencer culture. One of the most exciting aspects is the integration of AI into content creation , where it not only generates automated posts but also adapts content in real-time based on audience context, emotions and behaviour. This advancement takes personalisation to levels never seen before, with content creators using AI in innovative ways to build engagement and authority, laying the foundation for more interactive and relevant marketing.
ChatGPT-5 is expected to be released by OpenAI in late 2024 or early 2025. This new version promises significant advancements, especially in reasoning capabilities. OpenAI has mentioned that the performance gap between GPT-4 and GPT-5 will be similar to that between GPT-3 and GPT-4, suggesting much smarter and more efficient models. OpenAI is also focused on expanding the multimodal abilities of its model, which will allow it to better handle and analyze different types of data, such as images, audio, and video. GPT-5 is expected to expand the capabilities of GPT-4, offering more powerful tools for complex tasks, such as programming and research. Likewise, the market for professional AI tools and services will also experience exponential growth over the next year.
As for AI as a strategic tool, it is expected to play an even more crucial role in business decision-making in 2025. As we recently anticipated, Artificial Intelligence list of argentina consumer email will be the trend par excellence across all Marketing disciplines in 2025. Artificial Intelligence is not just an emerging trend, but is establishing itself as the driving force behind the transformation of marketing. Sectors such as Mobile Marketing will experience huge growth in 2025 thanks to the boost of Artificial Intelligence. In fact, 73% of marketing professionals already use AI tools on a regular basis.
But there’s much more. AI and automation have become key elements, but there are also new and exciting trends emerging, such as the shift towards dynamic content creation and the evolution of influencer culture. One of the most exciting aspects is the integration of AI into content creation , where it not only generates automated posts but also adapts content in real-time based on audience context, emotions and behaviour. This advancement takes personalisation to levels never seen before, with content creators using AI in innovative ways to build engagement and authority, laying the foundation for more interactive and relevant marketing.
ChatGPT-5 is expected to be released by OpenAI in late 2024 or early 2025. This new version promises significant advancements, especially in reasoning capabilities. OpenAI has mentioned that the performance gap between GPT-4 and GPT-5 will be similar to that between GPT-3 and GPT-4, suggesting much smarter and more efficient models. OpenAI is also focused on expanding the multimodal abilities of its model, which will allow it to better handle and analyze different types of data, such as images, audio, and video. GPT-5 is expected to expand the capabilities of GPT-4, offering more powerful tools for complex tasks, such as programming and research. Likewise, the market for professional AI tools and services will also experience exponential growth over the next year.